About Caroline Broad, Broad Associates

My family, the environment, common courtesy and being a part of something where I feel that I’m making a difference.

I’ve always had strong business acumen and a strong emotional intelligence and I saw the opportunity to bring 19 years of experience together to develop a service and a set of products that can make a perceptible difference.

I am committed to developing individuals and teams, but always in the context of delivering value to the business. This comes by establishing a culture where teams and departments will work to their best abilities, reaching company objectives more efficiently. Ensuring quality and reducing time wasted on bad processes, mis communication, and under motivated staff.

If you have teams who are working well together, you reduce stress.

If you have individuals who are using their strengths well, they feel personally satisfied, which supports staff retention and motivation.

If these individuals are effectively sharing information and knowledge they become better problem solvers and you reduce duplication of effort.

I work with a number of experienced skills trainers. Including my Dad, Geoff, who delivers a presentation skills masterclass to senior managers, incorporating this many years experience as a managing director.

I have a network of 30 strong trusted trainers who will deliver larger workshops and facilitate on my residential courses.

Going away in Nerys – our campervan. It used to be organising parties but nowerdays it’s more a nice dinner and a walk by the river in Ely – where I live. I lov helping people. Making people smile and feel good about themselves. Having a sense that I have contributed and have added value.

People who don’t listen. People who don’t search for the positive or accept that everyone is different. If we all start with open-mindedness and respect and we do our best to pay objective attention, then more positives can be created. Of course, there is always going to be situations and people who, no matter hard you try, it just won’t work out.

I work with individuals and groups to understand the current frustrations and problems. I develop interactive workshops that incorporate their expertise so that they better understand their core business behaviour skills to utilise them to reach their objectives. Develop their products, services or processes in a thorough, considered, effective way. But also, feel more satisfied, supported and confident.

I started my entrepreneurial adventure in 2011. I was on a workshop, working through a five year plan and it suddenly came to me! This was something I wanted to do for myself. My goals had always been about lifestyle and traveling and when the thought came to me, there was no question I was going to make it happen.

My immediate focus is enable long lasting change in businesses, so that individuals and teams are best placed to achieve their goals?

I work with businesses who are committed to creating an environment and developing their staff so they can be the best they can be. The focus is developing excellent communication, effective teams and efficient processes.

I gained my 19 years experience facilitating teams and delivering technical and transferable skills training whilst:

• Senior Knowledge Management (KM) Specialist for Bio-Science Company MedImmune. Creatingand implementing scientific KM strategy and embedding improved processes across multinational sites
• Programme Manager for an educational charity, CRAC. Designing and delivering skills development training to post-graduates
• Human Resources Officer for a telecommunications engineering company, part of the TTP Group

I am a certified Neuro Linguistic Programming (NLP) practitioner, Belbin team roles accredited and trained and experienced in Co-active coaching, facilitation, training development and delivery, knowledge management and requirements engineering.